Toys in cereal boxes were once all the craze for kids growing up. It might not be as much of a thing today, but here are ...

Do you remember racing your siblings to the kitchen to dig through the cereal box for a toy? Those vintage cereal box prizes might be worth a cool mint today. The launch of cereal box prizes excited ...

General Mills is digging into its vast cereal archives for a major throwback. This December, the maker of Cheerios, Wheaties and Kelce Mix is bringing back Twinkles, a cereal from the 1960s. The ...

More than a century ago, Christian health gurus invented cereal to promote a healthy lifestyle free of sin. Little did they know, their creation would eventually be used to promote everything from ...

Decades ago, singles were printed on cereal boxes as cutout prizes. Now, a dedicated few are working to save these cardboard treasures from extinction. Decades ago, singles were printed on cereal ...