Of course, these ads could be ultra-smart given the data Amazon already has about each individual user’s buying history. The second channel for advertising could come via Alexa Skills.

Amazon wants Alexa owners to buy more things. "Brands registered with Amazon Brand Registry will see the new Customers Ask Alexa feature in Seller Central, where they can easily discover and ...

Age of ads — Brands will have to register with Amazon’s Brand Registry, where they’ll see the Customers ask Alexa feature in Seller Central.

(Nicolas J Leclercq Photo via Unsplash) Amazon's Alexa is the target of a new lawsuit alleging that the company is using information gathered from users ...

Alexa users have been speculating for many years that Amazon has been using their private conversation data for ad targeting.

In a recently published report, Amazon is claimed to have used Alexa to serve targeted ads.

A new study digging into how Amazon uses Alexa voice recordings from its customers has concluded that the company and third parties leverage the audio to deliver targeted ads directly on Echo ...

If Alexa users weren't aware of the company's ad-targeting practices, it's because "they chose not to read Amazon's terms," the company told a federal appeals court.

15-second ads coming to Amazon’s Alexa Ads at the start and end of Alexa conversations, thanks to third-party company.

Alexa could eventually start sliding in advertisements for bleach or toothpaste when you go to shop. Amazon is in talks with companies like Proctor & Gamble and Clorox to advertise on Echo devices ...

You can turn off some of the tracking, but then many Amazon features won't work. And if you want to delete your Alexa recordings, you need the app.

Amazon's controversial new Customers Ask Alexa feature will allow brands to answer common questions in ways that feature their products.