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NASCAR television numbers have shown early signs of momentum in 2026, and veteran driver-turned-analyst Kenny Wallace believes the explanation is fairly straightforward. The longtime NASCAR figure recently weighed in on the rise in NASCAR on FOX viewership during the opening stretch of the NASCAR Cup Series season.
For starters, Chevrolet has led a total of 143 laps so far, their fewest since 2018 (129). This happens to be the third time in the 2000s that Chevy has led fewer than 200 laps this far into the season. They haven’t won a single race so far, as opposed to the 2025 season, which started with William Byron ’s Daytona 500 victory.
The IndyCar-NASCAR Doubleheader Weekend at Phoenix Raceway gave a boost of interest to both Series. Forbes Sports Money takes a "deep dive" look into how it happened.