Smyths Toys Superstores has unveiled its 2024 Christmas campaign. Developed by Droga5 Dublin, an agency under Accenture Song, the campaign is set to run across all European markets where Smyths ...

A Smyths spokesperson said: “The Eastbourne store will offer the latest and greatest toys, outdoor toys, software games and The Baby Room for all your baby needs.

Smyths Toys update: The retailer has now sold out of Nintendo Switch 2 pre-orders for home delivery, but you can still pre-order the console for click and collect.