YouTube is testing an AI-powered conversational search for Premium users, allowing complex queries and follow-ups, while its 2026 algorithm now prioritizes viewer satisfaction over pure watch time.

YouTube introduced Gemini Omni AI remixing and Ask YouTube conversational search, raising new questions around discovery, ...

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Retention analysts say Shorts older than 28-30 days are being deprioritized in recommendations. The reported shift affects channels ranging from 100 million to one billion monthly views. Creators warn ...

YouTube's dominance of online video is also transforming career goals. Reports indicate that 57% of Gen Zers want to be influencers, including YouTube influencers. Another recent survey of Gen Alpha ...

YouTube Shorts, the shortform platform from Google-owned video giant YouTube, has seen massive success since its launch in September 2020. Today, an estimated 1% of all waking human hours are spent ...

In an age when more and more young children are hooked on digital devices, YouTube is bombarding them with AI slop. After investigating over 1,000 YouTube shorts recommended to young children by the ...

In the digital landscape of 2026, AI-generated content is everywhere, but YouTube intends to use AI to reduce the flow of slop. In his annual letter to the creator community, YouTube CEO Neal Mohen ...

You open YouTube Shorts while waiting for your coffee. A couple of videos, you think. Thirty minutes later, you're still scrolling. The brain is buzzing, time is gone. YouTube Shorts isn't just a ...

Between bans on AI content farms and new AI-powered tools like Ask Studio, YouTube content production is being transformed by artificial intelligence. Here’s what this means for video marketers and ...

AI is one of the most pressing topics in media, and execs are developing their strategies. Eleven leaders from companies like YouTube and Tubi talked about how they are using AI. Here are the most ...