His terminology is thus off, as is his critique of the current measurement system, which is clearly, transparently, and consistently measuring what it says it’s measuring. If you looked for a job and ...

Circana, LLC and Ibotta (NYSE: IBTA), which operates the largest digital promotions network in North America, today announced ...

Through secure collaboration via the Snowflake clean room, marketers can enrich their proprietary first-party data with NIQ’s privacy-compliant consumer signals to drive audience discovery, ...

EMRI projects will produce cutting edge research on economic measurement and new methods for leveraging large-scale “naturally occurring data”—i.e., data created by businesses, households, non-profit ...

In the era of instant data exchange and growing risks of cyberattacks, scientists are seeking secure methods of transmitting ...

A research team led by Professor Cheol Song at the Department of Robotics and Mechatronics Engineering, Daegu Gyeongbuk ...

The Trade Desk and Acxiom have a new product that plugs into Kokai to create a live feedback loop between UID2 IDs and ...

Asking people how much money they would accept to experience pain again can provide a more accurate and comparable measure of ...

Discord is continuing the growth of its advertising business with the introduction of its latest Quests format, Arena Quests, ...

Apple has launched the latest Apple Watch Series 11 on September 19 that includes an alert to notify the wearer if they have ...