Washington State will announce a five-year, sponsorship deal with the Confederated Tribes of the Colville Reservation. It's ...

The U.S. Supreme Court on Tuesday upheld state laws barring transgender girls and women from playing on school athletic teams ...

Türkiye-USMNT in the third game of the FIFA World Cup group stage finished with a combined 24.4 million viewers across ...

Fans of women’s sports are more global and more willing to spend, according to a new report from Genius Sports. In the report ...

The Premier Lacrosse League has raised $100 million from Joe Tsai, Ares Management, Rob McElhenney, Glen Powell and others.

France remained the No. 1 digital brand in international soccer while the USMNT cracked the top 10 for the first time in the ...

For decades, RSNs acted as the intermediary layer between teams and their audiences. That proxy model is fading. The ...

The Professional Tennis Players Association, already suing several tennis governing bodies over antitrust concerns, is now ...

Over 1,200 players have been seeing an increase in Instagram followers since the World Cup began on June 8, and players are ...

Pacers Sports & Entertainment's effort to appeal to global fans and cross into culture got a boost with its hiring of Jas ...

The U.S. Patent and Trademark Office on Friday “denied MLB’s application to trademark ‘Play Ball’ for clothing,” according to ...

A complicating factor regarding the future of NBC’s RSNs is pro team ownership stakes in several of those networks, according ...