The need for finesse is paramount when marketing to a group as sensitive as AI skeptics, but the upside in gaining their ...

Flower Shop’s creative follows the Portugal star from Madeira to the World Cup with biometric data as a key theme.

T-Mobile works with Panay Films, Monks and BarkleyOKRP on various parts of its business. (Bloomberg) By. Brian Bonilla. July 02, 2026 05:10 AM EDT ...

Ace and Hunter Flagg also appear in the creative for the sneaker, which hit retailers on Wednesday. (New Balance) By ...

We’re sure everyone is ready for the holiday after a sun-drenched Cannes Lions, but first we’ve got a breakdown of Stagwell’s ...

As brands turn microdramas into lasting franchises, talent deals need to evolve beyond traditional endorsements.

Ad Age’s take on the hottest celebrity marketing moves of the past month.

The need for finesse is paramount when marketing to a group as sensitive as AI skeptics, but the upside in gaining their trust could be massive for any brand that strikes the right balance.

In an era of AI and automation, local relevance remains a powerful driver of marketing performance and growth.

A new film stars Black Thought as the brand expands its “Drizzle the Mike’s” platform with a community initiative.

The surfable board holds 10 liters of ale, turning an argument about surfboard volume into a fun stunt.

Marketers are having to contend with a proliferation of ads that can introduce competitors back into the organic conversation and even take swipes at their brand by name.