US Senators Urge Biden to Extend TikTok Ban Date; Perplexity’s Value Triples; Sony to Become Largest Shareholder of Kadokawa ...

With the new ID-less solution landscape map, NumberEight is providing a much-needed resource to help advertisers, agencies, ...

Temu has emerged as the most downloaded iPhone app this year in the UK, Apple revealed. The app also holds the top spot for ...

On the final MadTech Podcast episode of 2024, ExchangeWire head of content John Still is joined by CEO Rachel Smith and COO ...

The UK government also introduced new online safety regulations, forcing tech firms to take action against illegal activity ...

From this point AI can analyse and optimise to understand the performance through a combination of content intelligence, ...

As we approach 2025, the advertising landscape is evolving at breakneck speed, with contextual advertising emerging as a ...

The partnership expands the capabilities of Axis's demand-side partners by offering access to AdInMo's inventory of ...

News in brief: ITV Partners with YouTube; Warner Bros to Split Streaming and TV Businesses; Barb Tool Overestimates Broadcaster Reach ITV has partnered with YouTube’s partner programme, bringing its ...

A whopping 89% of individuals surveyed say they have noticed video content being played outside the home in locations ranging from restaurants to bus stops, says Brian Cullinane, chief commercial ...

Marketers in Singapore have room for improvement in data-led practices amid concerns about signal loss and identity in the advertising landscape, a Yahoo DSP survey revealed. The survey, part of Yahoo ...